Full acquisition system build
A breakdown of how we helped a UK property business move from scattered lead activity to a more structured acquisition system.
Client type
Growing property business
Market
UK acquisitions
Main problem
The business needed ads, website, CRM and follow-up working together rather than operating as disconnected tools.
Services used
Seller-Flow · D2V Sites · Sourcer OS · Automation
Build type
Full acquisition system
Status
Live · reporting in place
The problem
The business needed ads, website, CRM and follow-up working together rather than operating as disconnected tools. Each piece existed but they were not joined up.
What was leaking
- Disconnected tools
- No clear seller journey
- Manual follow-up between systems
- No reporting structure
- Leads falling between teams
The system we built
Attract
Seller campaign and landing page designed for the client's offer and target area.
Filter
Qualification questions, AI-assisted follow-up and calendar booking before a human conversation.
Systemise
CRM pipeline, automations between ads, site and CRM, and reporting on every stage.
The system we built
A snapshot of how the client moved from scattered activity to a connected acquisition system.
Before
Disconnected activity
Attract
Seller campaign and landing page designed for the client's offer and target area.
Filter
Qualification questions, AI-assisted follow-up and calendar booking before a human conversation.
Systemise
CRM pipeline, automations between ads, site and CRM, and reporting on every stage.
After
Clearer pipeline
How the journey worked
The outcome
Helped the client move from scattered activity to a structured acquisition system
Created a single reporting view across ads, site and CRM
Made follow-up consistent across every lead source
Gave the business a system it can scale ad spend into
Specific figures are intentionally not stated here. Results vary depending on area, offer, market conditions, ad spend, follow-up and the quality of the client's proposition.
What changed for the client
Ads, site and CRM now operate as one system. The client can see what is working, where leads drop off and where to invest next.
Want to build a system like this for your property business?
Book a strategy call and we'll map where your current acquisition journey is leaking attention, trust or follow-up.